It’s that time of year! Whether you’re planning on shopping for Black Friday, Small Business Saturday, or Cyber Monday, we’ve got something just for the pet business owners out there. Things like memberships, guides, courses, and so much more, we’ve got all the scoop below.
Make sure to bookmark or Pin this page, so you can come back to it throughout the upcoming week or two as we’ll be adding and updating more deals as they go live!
I know you’re here to shop, shop, shop, so without further adieu, let’s get to the deals, shall we?!
Here’s our master list of the best pet industry experts offering something special for Black Friday 2024!
Disclaimer: We may earn affiliate commission on some of the below links. In partnering with some of these brands, we're able to offer some pretty awesome deals and/or extended trials.
When is Black Friday, Small Business Saturday, & Cyber Monday 2024?
Black Friday is on Friday, November 29th, 2024.
Small Business Saturday is Saturday, November 28, 2024.
Cyber Monday is Monday, December 2nd, 2024.
- Pet Marketing Unleashed's Black Friday Deals for Pet Business Owners -
Everything in our PMU Shop is 25% off when you use the code BLACKFRIDAY from November 19-24th at 11:59p PST.
1. 100% Customizable Wix Website Templates for dog walkers and pet sitters, dog trainers, and pet photographers.
Get your website working for you so you can release the burnout and find extra time in your day. No coding or 'tech' experience needed. All you gotta do is follow our training videos to customize your site and hit 'publish!'
These templates also include the Unleashed Website Academy, which walks you through onboarding strategy, copywriting, SEO, software - all the things you need to onboard dreamy clients in less time.
Check out the templates here!
2. Welcome Packet Templates (for dog walkers, pet sitters, dog trainers, pet photographers, and doggie daycare and boarding facilities)
Welcome packets are your trusty sidekick guiding your clients through EVERYTHING they need to work with your pet business. It helps welcome in new emails, set boundaries, outline your process, avoid unnecessary questions, and of course, SAVE TIME!
A step-by-step workshop style course to help you master your pet service biz blogging strategy & process. By the end of this course, you’ll be able to:
Confidently produce blog posts from a place you know will attract and bring in your dream clients
Sit down and batch out a year's worth of topic ideas and get the outlines completed in no time at all
Watch your website traffic and inquiries increase over time (& bonus: with the RIGHT people)
Feel fulfilled knowing the content you're putting out there is making your life easier & more rewarding
This step-by-step course walks you through everything you need to know as a small, local pet service business owner (like dog walkers, pet sitters, dog trainers, groomers, and pet photographers) to master your SEO without paying $$$$$ every month. Rank higher + get more eyes on your website without paying for keywords or ads with our SEO course.
Check out our fully customizable social media graphic templates and business card templates that coordinate with our website templates, so you can up-level your entire online presence in one go!
Black Friday Deals for Pet Business Owners
- Education, Courses, and Digital/Physical Products -
Kristin Morrison is one of the most genuine and experienced pet industry gurus and experts. She
combines her expertise with the importance of positive energy to create a life you enjoy. She has
products ranging from books, contracts, client and staff forms, live webinars and online courses
and more for dog walkers, pet sitters, pet groomers, dog trainers and dog daycare owners.
Kristin is offering 30% off her pet business books and audiobooks, forms, start-up kit, hiring kit
and more when you shop this link and use code PetBiz30 starting November 25 until
midnight on Monday, December 2, 2024. (Enter promo code PetBiz30 at checkout to get your
30% off.)
2. Wear Wag Repeat - TBD
If you're in the pet industry and you don't know Tori Mistick, you're missing out! Taking advantage of one of her Black Friday deals is a great way to connect with her.
3. Doug the Dog Guy -
Need help with hiring for your pet care company? Doug’s your guy!!
Check out his super popular and well-loved Pawsitive Hiring Course. It’s my #1 recommendation for all things hiring in the pet care industry. Get $49 off the course with code BLACKFRIDAY.
4. Pet Nanny Coach -
It's 12 Days of a Petpreneur Christmas! This Black Friday, they're giving you the ultimate gift—12 Days of business-transforming resources to help you grow, streamline, and scale your pet sitting business! From social media swipe files to personalized coaching, you’ll get everything you need to make 2025 your most successful year yet—all at an incredible 97% discount! Available from 11/29 - 12/1 so don't miss out - Check it out here.
5. Pet Boss Nation -
Get $15 off Pet Boss Nations' famous 2025 Annual Pet Business Physical Planner. They're normally $79 + shipping, but for the PMU community, they are only $64 + Shipping!
BONUS - PLUS, when you purchase the planner, you'll get a TWO-MONTH FREE TRIAL of their business education program, Pet Boss Club (either Dec/Jan or Jan/Feb) - value of $199!
To purchase the planner, head on over to their website and use the code, PMU2025 before December 31st, 2024! You do not want to miss out on this one. I've heard such wonderful things about both their planners AND Pet Boss Club, and I'm so excited to be able to share this offer with our PMU community!
6. FurSocial Academy -
Get a personalized Instagram audit, where Instagram expert, Skarlet, will record you a detailed walkthrough of your social media accounts while sharing her screen. You’ll see exactly what’s working, what’s not, and how to fix it.
To get your hands on her Social Sales Breakthrough for only $50, head on over to her site and get started any time through Cyber Monday, 2024!
- Marketing and Design -
Pet Engine Marketing is offering 20% off keyword research projects for the PMU community, available from Black Friday (Nov 29) through the end of the year.
They have 3 packages for keyword research:
Basic:
100 keywords ordered in difficulty to rank and color-coded for organization
25 blog or podcast content topics to build authority and credibility in the field
Top 250 keywords of competitors with content closest to yours.
Starter:
200 keywords ordered in difficulty to rank and color-coded for organization
50 blog or podcast content topics to build authority and credibility in the field
Top 500 keywords of competitors with content closest to yours.
Premium:
300 keywords ordered in difficulty to rank and color-coded for organization
100 blog or podcast content topics to build authority and credibility in the field
Top 1,000 keywords of competitors with content closest to yours.
Each package comes with a recorded video session that reviews the data and provides a recommendation for overall strategy in the format of an itemized roadmap to search engine success.
To take advantage of this amazing offer, contact Pet Engine Marketing at www.petenginemarketing.com/contact and write 'PMU Black Friday' in the notes on the form submission!
Rachel is amazing at educating on pet business publicity! She has a Christmas Content Cracked PDF, which is updated from last year with the awareness days for December and a guide on how to plan out your content so you can have a rest over the holidays. Get it now for £9.99!
Her Pets Get Visible membership is also 50% off, where you get everything you need to feel comfortable and confident promoting your pet business. Coaching calls with an accredited coach and mentor to help you when you need to be brave, a community to cheerlead you and content plans and templates for when you need to get unstuck.
Join Pets Get Visible for £15 for your first month AND get the Christmas Content Cracked workbook on her website.
Kate is passionate about helping pet professionals grow their businesses with smart, effective marketing strategies. This Black Friday, she’s offering $50 off her 2025 Pet Biz Marketing & Content Planner—the ultimate tool for planning and streamlining social media with pre-written posts, seasonal prompts, and expert tips to boost engagement and sales.
Plus, enjoy $100 off her Get Fully Booked Membership, a program designed to help you attract more clients, optimize your bookings, and reach new levels of success in your pet business.(
Be sure to enter code BLACKFRIDAY at checkout to claim your discounts.
4. Templates for Pet Pros - TBD
- Memberships, Coaching, and Community Programs -
Join their community of dedicated pet sitters and gain access to bonus content, extended interviews, and monthly Zoom calls with fellow pet professionals.
And here's a Black Friday treat just for you: Sign up between November 29th and December 2nd, and you'll receive one of our highly coveted PSC Stickers, shipped directly to you!
Don't miss out on this limited-time offer to deepen your connection to the pet sitting community and enjoy perks made just for you. Sign up at https://www.patreon.com/psconfessional.
If you're looking to scale your dog walking business, Michelle is SERIOUSLY your girl. I'm telling you!
Michelle is offering any enrollment that commits to her 2025 "Grow & Scale Your Daily Dog Walking Business" Mastermind a sign-up bonus of a FREE 2 hour 2025 planning workshop when you enroll before Dec 1! To learn more, head to https://www.dogcolaunch.com/mastermind, where you can fill out the interest form to get started - Be sure to mention PMU at the bottom of the form!
- Pet Business Software -
1. Dubsado
Dubsado is my very favorite CRM software for pet photographers and dog trainers, specifically dog trainers that do more 1:1 services like board and trains.
From November 29th at 9am PT to December 3rd at 3pm PT, they are offering an unprecedented 50% off your first year with any annual plan. Whether you're new to Dubsado or ready to upgrade from monthly to yearly, this is the moment you've been waiting for. Integrate intake forms on your website, set up automations for proposals, contracts, and invoices, and so much more. We use Dubsado for PMU every day and LOVE IT! It's HUGE for automation and time savings. Enter code PETMARKETINGUNLEASHED or use our Dubsado link to hop on the sale starting November 29.
2. Time to Pet
(dog walker/pet sitter booking software)
3. Pocketsuite
(dog trainer booking software)
4. Flodesk
(Email Marketing Software)
Flodesk is a beautiful and user-friendly version of MailChimp perfect for your pet business monthly newsletters. Get 50% off your first YEAR when you use this link or use code UNLEASHED at checkout.
5. Kit
(Email Marketing Software)
If you're on our email list, you get emails from Kit (formerly Convertkit)! If you're wanting to dig into true email marketing outside of just newsletters, Kit is a wonderful platform. Plus, they now offer a free plan to get started!
From November 25 to December 3, they are offering 30% off Creator Annual Plan for new users up to 10K subscribers. Head on over to learn more!
- Business Legal and Operations -
1. YourLegalBFF
Did you know you’re legally required to have a Privacy Policy on your website if you’re taking any info (i.e. if you have a contact form or link to a booking software or have an email opt-in or use Google Analytics, etc.). I’ve partnered with YourLegalBFF so you can purchase contract templates at a fraction of the cost of getting it custom created by a lawyer!
YourLegalBFF Black Friday sale deets: Get 25% off select contract templates, specifically the Terms of Service and Privacy Policy for your website with code SAVE25. The sale is happening NOW and goes until November 30, 2024 (11:59pm PST).
2. LawTog
Looking for contract templates for your pet photography business? LawTog has you covered so you can get contracts at a fraction of the cost of hiring a lawyer to custom create one for you! Check out the pet photographer contract templates.
Plus, you can get 40% off all templates from November 22nd to November 29th using the code BF2024! Sweet deal!
We hope you’ve enjoyed our master list for Black Friday 2024 deals for the pet industry! If you have other deals you know about that should be added to the list, please let us know by emailing us at hello@petmarketingunleashed.com.
And again, don’t forget the entire PMU Shop is 25% off from November 19th through November 24th at 11:59p PST when you use the code BLACKFRIDAY! Happy shopping, petpreneur!
